RecipeRadar aims to provide recipe search, meal planning, and cooking guidance to a global audience via services which are simple, intuitive, collaborative and effective, and always designed with users as our first priority. We believe that eating well and making informed consumption decisions are a benefit to everyone, both individually and collectively. We believe that the best technology is designed with users as the sole and primary benefactors, and that they should have the ability to inspect, modify and adjust that technology.